Which advertising cost is more expensive to create traffic?
Not because the Cat’s traffic is expensive, we only come to the line down. I am not so silly, if the line is still selling things, this is not regress it?
We have a kind of illusion, 90 after the second element of the young people do not like shopping. In fact, he does not like shopping, but no shop can give him shopping. The original line of the industry pay attention to speed efficiency, only consider selling goods. Young people will feel cool enough He is not as good as watching live, while the takeaway, buy snacks, at home can also have a very comfortable day. This experience at home is more than the store, so they do not want to go out. But if the store has a new event, you can attract them over.
It is not right for the line to buy traffic on the line. Line is to play experience. Such as Wanda support non-alternative class, experience class consumption, the proportion increased from 50% to 65%. In other words, Wanda is no longer only department stores, restaurants, do ordinary shopping center, it also do travel. Because people will always eat, drink and play. Wanda saw such a strong demand, online traffic blocking the traffic.
The so-called “online traffic is too expensive”, “cut off the middleman is a pit”, are false. A lot of people have been misled, and every day to call the day cat supermarket expensive How you are expensive, lamb cat than Wal-Mart is cheaper to sell, not so much cost. In the Lynx supermarket as long as the deduction of 15%. I went to the supermarket, give Wal-Mart, Carrefour how much? This number is terrible, to give 32%. In such circumstances, you say that consumers pay much of the high cost?
We are very clear: online completely solve the sales problem, there is only one thing under the line, is the experience. The purpose of the experience is to enhance the brand with Feather Flags advertising [Feather Flags & Feather Banners | Cheap -20% FREE Ship], but we do not want consumers to buy more things in the store.